Lowongan Content Writer di Bank BTPN

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PT Bank BTPN Tbk terdaftar dan diawasi oleh Otoritas Jasa Keuangan (OJK) serta dijamin oleh Lembaga Penjamin Simpanan (LPS).

Job Description

  • Content creation including writing blog posts, articles, newsletters, communications materials, and material for social media channels.
  • Working with all related internal and external stakeholders for content creation and conduct regular monitoring of progress and implementation of corrective actions.
  • Supervise and control the process and allocated budget to ensure delivery as per commitments. Engage with critical stakeholders on innovation process efficiency by sharing learnings and improvements
  • Social media marketing including creating, managing and growing the DIGITAL BANKING’ presence through blogs, Twitter, Facebook, Instagram, YouTube, and other strategically relevant online properties.
  • Minute-by-minute participation in conversations that surround content and brand, answer comments, be a mediator.
  • Identify threats and opportunities in user-generated content surrounding DIGITAL BANKING, report to appropriate parties.
  • Optimizing tags on feeds, sharing sites and search engines through copywriting and creative and keyword optimization.
  • Oversee functionality of the company social media channels and content management system on a day-to-day basis.
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Minimum Qualifications

  • Involvement in digital creative industry, millennials’ communities, and movie / publishing companies are added bonus
  • Minimum 2 years of working experience in brand marketing / digital content making / publishing.
  • Demonstrate excellent taste on creating or curating multiple types of content, and are well connected to various communities / media
  • Have experience of market research and branding guidelines and strategies
  • Have experience of working in the media (magazines, digital portal), brand and creative agency would be an advantage
  • Fluent in English for verbal and written
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Jobs Summary

Job level :  Mid-Senior Level / Manager
Job category : Sales and Marketing
Educational requirement : Bachelor’s degree graduate
Recruiter response to application : Once in a while
Office Address : Menara BTPN, CBD Mega Kuningan
Industry : Information Technology / IT
Vacancy : 1 opening

 

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